Current:Home > reviewsIs McDonald's nixing free refills? Here's what to know as chain phases out self-serve drink machines -MarketEdge
Is McDonald's nixing free refills? Here's what to know as chain phases out self-serve drink machines
View
Date:2025-04-17 03:06:43
McDonald's is nixing self-serve beverage stations from its U.S. fast-food restaurants, and some locations may soon begin charging for refills.
The fast-food chain announced plans last year to slowly remove the machines, with a goal of eliminating them from all stores by 2032. Some Golden Arches franchise holders have already begun the transition away from self-serve drinks, the State Journal Register, part of the USA TODAY Network, reported last year.
Now, McDonald's says you may encounter charges for drink refills, depending on which location you go to.
Individual franchisees will decide whether their restaurant will charge for refills, the company confirmed to USA TODAY via email Tuesday.
The company's motivation for doing away with self-serve machines is to foster a consistent experience across all methods of ordering − delivery, mobile, kiosk, drive-thru or dine-in, the company previously said.
How risky is that drink?'Overlooked' problem of bacteria in fast-food soda fountains.
Some McDonald's have already eliminated self-serve drink stations
For now, customers who visit most locations can still pour their own drinks and top them off, but some stores have already have begun the transition.
“It’s an evolution towards convenience and (the result of) the growth of digital service,” Mikel Petro, who operates more than a dozen McDonald’s in central Illinois, previously told the USA TODAY Network.
Last fall, one of Petro’s locations in Lincoln − about 35 miles northeast of the state capital Springfield − had crew members fill dine-in customers’ initial soft drink order and deliver it to the table along with their meal.
At that time, Petro said, remodel project at that store was slated to start in October to install a behind-the-counter drink station for crew members to fill drinks.
Announcement comes after McDonalds pledged to focus on affordability
According to its website, the company has more than 38,000 locations worldwide and employs more than 2 million people globally.
The move comes after the fast-food mogul announced it planned to focus on affordability after soaring prices drove some customers away.
The uptick in cost in recent years resulted in less revenue from low-income customers and reduced foot traffic in stores. As a result, Chief Executive Officer Chris Kempczinski said in a late April first-quarter earnings call that McDonald's has to be "laser focused on affordability."
In May, the company promised to lower prices and said it would explore additional ways to win customers back.
Best times to travel for holiday:AAA forecasts nearly 44M travelers for Memorial Day weekend
'McDonald's has lost its mind'
The announcement to eliminate self-serve drink stations and potentially charge for refills drew swift reaction on social media.
"McDonald's made over $25 billion in profits this year, but they're charging for soda refills. Absurd," one X user posted.
Another person posted on X, "Beef patties now smaller than bun, cost is equal to nicer restaurant, would get more food elsewhere for that cost, refills for even more money you wouldn't spend elsewhere. McDonald's has lost it's mind."
Some users reported their local McD's do not have self-serve drink stations or have not had them for for a while.
"My local McDonald's stopped free refills years ago," one person posted on X.
"One of our local McDonald's doesn't have a drink machine in the restuarant, you have to ask for refills at the counter," another person posted on the social media site.
Contributing: Mary Walrath-Holdridge, Gabe Hauari and Natalie Morris
Natalie Neysa Alund is a senior reporter for USA TODAY. Reach her at [email protected] and follow her on X @nataliealund.
veryGood! (91)
Related
- Person accused of accosting Rep. Nancy Mace at Capitol pleads not guilty to assault charge
- Garth Brooks wants to move his sexual assault case to federal court. How that could help the singer.
- Pennsylvania House Republicans pick new floor leader after failing to regain majority
- Republican Dan Newhouse wins reelection to US House in Washington
- Senate begins final push to expand Social Security benefits for millions of people
- Nevada Democrats keep legislative control but fall short of veto-proof supermajority
- Family of security guard shot and killed at Portland, Oregon, hospital sues facility for $35M
- ‘Maybe Happy Ending’ review: Darren Criss shines in one of the best musicals in years
- Why we love Bear Pond Books, a ski town bookstore with a French bulldog 'Staff Pup'
- Georgia public universities and colleges see enrollment rise by 6%
Ranking
- South Korea's acting president moves to reassure allies, calm markets after Yoon impeachment
- Over 1.4 million Honda, Acura vehicles subject of US probe over potential engine failure
- Ariana Grande's Brunette Hair Transformation Is a Callback to Her Roots
- 13 Skincare Gifts Under $50 That Are Actually Worth It
- House passes bill to add 66 new federal judgeships, but prospects murky after Biden veto threat
- Chris Evans Shares Thoughts on Starting a Family With Wife Alba Baptista
- Roster limits in college small sports put athletes on chopping block while coaches look for answers
- Denzel Washington Will Star in Black Panther 3 Before Retirement
Recommendation
Person accused of accosting Rep. Nancy Mace at Capitol pleads not guilty to assault charge
How to Build Your Target Fall Capsule Wardrobe: Budget-Friendly Must-Haves for Effortless Style
Jennifer Garner Details Navigating Grief 7 Months After Death of Her Dad William Garner
Chris Evans Shares Thoughts on Starting a Family With Wife Alba Baptista
Charges tied to China weigh on GM in Q4, but profit and revenue top expectations
The Best Gifts for People Who Don’t Want Anything
Trump ally Steve Bannon blasts ‘lawfare’ as he faces New York trial after federal prison stint
'Wheel of Fortune' contestant makes viral mistake: 'Treat yourself a round of sausage'